Top 10 Best Landing Page Builders in 2024

October 11, 2024

Anxhela Tomani

Anxhela Tomani

Marketing

As we step into the Q4 of 2024 it is time to define who are the 10 best landing page builders.

This article explores the 10 best landing page builders in 2024, highlighting their unique features, ease of use, customization options, and integrations. By the end of this guide, you’ll be well-equipped to choose the tool that best suits your needs.

Top 10 landing page builders of 2024

TL;DR

  1. Landerlab: Best landing page builder for affiliates.
  2. Unbounce: Best for drag-and-drop simplicity.
  3. Instapage: Best for high-converting templates.
  4. LeadPages: Best for an all-in-one marketing platform.
  5. LanderBolt: Best for scalable landing page management.
  6. Landingi: Best for customizable and scalable landing pages.
  7. Convertri: Best for funnels.
  8. ClickFunnels: Best for sales funnel building.
  9. Swipe Pages: Best for mobile-friendly templates.
  10. Elementor: Best for WordPress.

1) Landerlab

LanderLab is a rising star in the landing page builder landscape, known for its user-friendly interface and robust customization options. It has rapidly gained popularity thanks to its ability to cater to both beginners and advanced users.

Below is an overview of LanderLab’s pros and cons.

Landerlab

Key Features:

You can quickly create a sleek landing page with LanderLab’s simple drag-and-drop editor in just a matter of minutes. With over 120 templates covering various niches, getting started with LanderLab is a breeze. Additionally, the platform includes features that enhance conversions and an integrated CRM, making it easy to generate high-quality leads.

Some other areas where LanderLab excels are its A/B testing landing pages feature, which lets customers test out several page variants and compare which works better, and the landing page import using a URL.

Its smooth integrations with well-known marketing platforms like Mailchimp, Google Analytics, and Zapier, make lead management a breeze. 

LanderLab offers ready-to-use conversion boosting elements, such as countdowns, CTA buttons, and forms, that can be easily added with a simple drag-and-drop. Read more about the top 5 conversion boosting elements every landing page needs.

Works on All Devices:

Landerlab automatically adjusts your landing pages to fit different screen sizes including desktop, tablet, and mobile. You also can edit in separate views. With many people browsing the web via their phones, it is essential to create mobile-responsive landing pages.

AI features:

AI Image Generator: Enter a prompt, and the AI instantly generates custom images for your landing pages.

AI Text Generator:  Input a prompt, and the AI creates tailored copy for your landing pages directly from Landerlab’s editor

Pros & Key Features:

– Easy to use, even for beginners.

– Strong integration with third-party tools.

– Great for A/B testing and optimization.

– 100s of affiliate-focused templates

– You can import a landing page from .zip

-One-click landing page import from AdPlexity & Anstrex

Cons:

– Fewer design options compared to more advanced platforms.

Pricing:

LanderLab offers a 7-day free trial, and paid plans start from $69 per month, making it an affordable option for small businesses.

The Lite plan includes up to 60,000 visits per month but for more details, visit the pricing page.

2) Unbounce

For years, Unbounce has been a dominant force in the landing page builders market and is still a top option for marketers who want to achieve high conversion rates.

unbounce

Key Features:

Two of Unbounce’s most notable features are its AI-powered Smart Builder and Smart Traffic. By examining user behavior, these systems automatically improve landing pages and direct visitors to the most effective version.

Because of the platform’s great flexibility, customers may completely customize the look and feel of their landing pages without having any coding experience.

 Pros:

– AI-powered optimization tools.

– Advanced customization features.

– Ideal for conversion-focused campaigns.

 Cons:

– Can be pricey for small businesses

– Not a very intuitive interface

 Pricing:

Unbounce plans start at $99 monthly, with higher-tier plans available for larger teams and advanced users.

For more details, visit the pricing page.

3) Instapage

Instapage is a premium solution known for its collaborative features and performance-driven tools. It is especially popular among large marketing teams looking for accuracy and efficiency.

Instapage

Key features:

– Instapage stands out with its awesome heatmap tool that reveals where users click and engage on your pages.
– The platform also offers A/B testing, making it super easy to compare different versions of your campaigns.

Pros:

– Great collaboration tools for teams.
– Heatmaps for deep insights into user behavior.
– Highly optimized for paid advertising campaigns.

Cons:

– Higher price point.
– Not the best option for solo entrepreneurs or small businesses.

Pricing:

Pricing for Instapage starts at $99 per month for the Create plan, which includes unlimited conversions and up to 15,000 visits per month.

For more details visit the pricing page.

4) LeadPages

Small companies and entrepreneurs looking for an easy-to-use product at an affordable price without compromising on lead-generation capabilities will find LeadPages to be ideal.

leadpages

Key Features:

With a vast collection of editable templates, LeadPages prioritizes user-friendliness. Its drag-and-drop builder makes it simple to swiftly launch high-converting landing pages for customers with little to no technical skills.

Pros:

– Affordable and easy to use.
– Large template library.
– Great lead generation tools.

Cons:

– Limited design flexibility.
– Basic features compared to more advanced tools.

Pricing:
LeadPages starts at just $49 per month, making it one of the most affordable landing page builders.

For more details visit the pricing page.

5) LanderBolt

With its landing page creation solution, LanderBolt provides you with everything you need for lead generation, conversion, and optimization. It enables you to experiment and determine which arrangement of components yields the best outcomes for your campaigns. 

landerbolt

Pros:

– Create and test countless landing page variations
– Easy-to-use interface

Cons:

Limited Templates: LanderBolt offers fewer templates than some other platforms.

Pricing:

There is a 30-day free trial period for Landerbolt; after that, monthly fees start at $97.

6) Landingi

Landingi is another great landing page builder. One-pagers, popups, landing pages, and microsites can all be easily created, launched, and optimized using the pixel-perfect drag-and-drop builder.

Landingi also integrates with popular marketing platforms and offers A/B testing for optimizing page performance. However, some of its more advanced features, such as in-depth reporting, are only available on higher-tier plans.

landingi

Key features:

– Easy drag-and-drop interface: Design stunning pages without any hassle.
– Flexible templates: Pick from a range of templates that fit your style.
– A/B testing capabilities: Fine-tune your pages by testing different versions.

Pros:

– Built-in lead management tools.
– Versatile and user-friendly.
– Affordable for small to mid-sized businesses.

Cons:

– Advanced features are limited to higher plans.
– Smaller selection of niche templates.

Pricing:

Plans start at $29 per month, with higher tiers offering more advanced features.

For more details visit the pricing page.

7. Convertri

Quick-loading landing pages are a specialty of Convertri’s, and they have the potential to significantly enhance user experience and boost conversion rates.

convertri

Key features:

– Quick-loading landing pages: Improve user experience and increase conversion rates.
– Integrated sales funnel creator: Easily design and oversee your sales funnels.
– User-friendly interface: Simplify the process of managing your online sales strategy.

Pros:

– Fast-loading landing pages.
– Built-in sales funnel builder.
– Advanced customization options for tech-savvy users.

Cons:

– Fewer templates than competitors.
– The interface is less polished.

Pricing:

Convertri starts at $99 per month, with additional funnel-building features available on higher-tier plans.

For more details visit the pricing page.

8) ClickFunnels

ClickFunnels is an all-in-one marketing platform aimed at businesses that want to create effective sales funnels. It goes beyond simply building landing pages, providing a full suite of tools for generating leads and driving sales.

ClickFunnels

Key features:

– Funnel creation made easy: Design step-by-step funnels to lead your prospects through the buying journey.
– Ready-to-use templates: Jump right in with templates tailored for different industries.
– Exclusive member areas: Set up and oversee private membership sites effortlessly.

Pros:

– Excellent for building sales funnels.
– Wide range of integrated marketing tools.
– Pre-built funnel templates for quick setup.

Cons:

– Expensive compared to other landing page builders.
– The interface can be complex for beginners.

Pricing:

ClickFunnels starts at $97 per month, with additional features available on higher-tier plans. For more details visit the pricing page.

9)  Swipe Pages

Swipe Pages focuses on creating AMP (Accelerated Mobile Pages) landing pages that are super quick to load on mobile devices.

swipepages

Key Features:

Swipe Pages is all about its AMP tech, which guarantees speedy pages that enhance the mobile user experience. This makes it perfect for marketers who prioritize mobile campaigns.

The platform offers a range of ready-made templates and comes with a user-friendly drag-and-drop editor for easy tweaks. Plus, Swipe Pages has A/B testing options to help you fine-tune your page performance.

Pros:

– AMP pages for quicker mobile loading.
– Great for mobile-first marketing strategies.
– User-friendly with lots of templates to choose from.

Cons:

– Limited options for desktop customization.
– Not as feature-rich as some other platforms.

Pricing:

Swipe Pages start at $39 a month, and all plans come with AMP-specific features included. For more details visit the pricing page.

10) Elementor (for WordPress)

Elementor is a super versatile page builder plugin made for WordPress users. While it’s not just a landing page builder, it’s a popular choice for crafting eye-catching, customizable landing pages right on your WordPress site.

Elementor

Key Features:

With Elementor’s drag-and-drop interface, you can achieve pixel-perfect designs, giving you way more customization options than many standalone landing page builders out there.

It also has a collection of landing page templates that you can tweak easily to fit your brand’s vibe.

Plus, Elementor works seamlessly with WordPress themes and plugins, making it a great option for anyone looking to create landing pages within the WordPress environment.

Pros:

– Total design freedom for WordPress users.
– Extensive template library.
– Strong integration with WordPress themes and plugins.

Cons:

– Only works with WordPress sites.
– Some advanced features are locked behind the Pro version.

Pricing:

The free version of Elementor comes with a ton of features, and if you want to upgrade to the Pro version, it starts at just $49 a year.

Conclusion: Top 10 Best Landing Page Builders

When it comes to picking a landing page builder in 2024, it really boils down to what you need. If you’re just starting out, LanderLab is a great choice because it’s user-friendly and budget-friendly thanks to the 7-day free trial.

On the other hand, if you’re a marketer aiming for high conversion rates, Unbounce and Instapage offer some serious optimization features.

For those watching their wallets, LeadPages and Landingi are solid, cost-effective options that are also easy to navigate.

If speed is what you’re after, Convertri and Swipe Pages are known for their quick-loading pages, while ClickFunnels is the champ when it comes to creating sales funnels.

And for WordPress enthusiasts, Elementor gives you the freedom to design your pages exactly how you want them.

No matter which one you go with, a good landing page builder can boost your conversion rates and make your marketing efforts a lot smoother.