Stop paying per lead for the funnels that work.
Heyflow's Starter includes 50 responses a month and bills every lead after that. LanderLab prices by visits: leads and quiz funnels are unlimited on every paid plan, with landing pages and lead distribution in the same account.
Free forever plan. No card required.
LanderLab
Launch, billed yearly
$69/mo
- Leads a month
- Unlimited
- Live funnels
- Unlimited
- A/B testing
- Grow, $119/mo
- Lead buyers, native
- 4 platforms
Heyflow
Starter, billed yearly
$49/mo
- Leads a month
- 50, then $0.20 each
- Live funnels
- 5
- A/B testing
- Scale or add-on
- Lead buyers, native
- LeadByte, on Scale
Heyflow's plans from its own site, read October 5, 2026. Prices a month, before tax.
3,500+
Marketers
Affiliates, media buyers, agencies and lead gen teams.
1M+
Landing pages built
2M+
Leads collected monthly
750M+
Visits served monthly
Row by row
LanderLab vs Heyflow, feature by feature.
Heyflow's side is from its own pricing page and help center, read October 5, 2026. Where it changes by plan, the small print says which.
| Everything in the plan, side by side. | LanderLabFrom $69/mo | HeyflowFrom $49/mo |
|---|---|---|
| Price and limits | ||
| Cheapest paid planA month, before tax, billed yearly where the plan offers it. | $69/moLaunch, billed yearly. $89 monthly. | $49/moStarter, billed yearly. $89 monthly. |
| What that plan includesIn the vendor's own meter: visits, visitors, bandwidth, responses or leads. | 100,000 visitsThen $1.00 per 1,000. Grow has 500,000. | 50 responsesAnd 5 live funnels. |
| Leads | UnlimitedNever billed per lead, on any plan. | 50 to 1,000A month by plan, then $0.20 to $0.24 a lead. |
| Free plan | Free forever2,500 visits, 5 pages, no card. | No14-day trial, no card. |
| Live funnels | UnlimitedEvery paid plan. | 5, 10 or 20More in packs of 10, $120 a month. |
| Building | ||
| Quiz funnels with branching logic | UnlimitedEvery paid plan, with branching and formulas. | YesConditional logic on every plan. |
| Long-form pages: advertorials, listicles, pre-landers | YesAdvertorial and listicle templates. | YesLanding pages and advertorials from flow blocks. |
| AI builds the page from a prompt | Pages and quizzesPlus copy, images and translation. | YesFunnels, pages and advertorials, in beta. |
| Import a live page from its URL | Any live URLEvery paid plan, edited like your own. | NoTakes a URL's brand style, not the page. |
| Custom code on the page | Every planThe Free plan included. | From $249/moJS and HTML on Scale or an add-on; CSS from Growth. |
| A/B testing | From $119/moGrow, with 500,000 visits. | From $249/moScale, or the Insights add-on. |
| Leads and tracking | ||
| Meta Conversions API, server-side | YesMeta's, built in. TikTok and Snapchat as pixels. | From $249/moScale, or the Insights add-on. |
| Lead distribution: LeadsPedia, LeadProsper, Phonexa, LeadByte | All four, built inPing-post on LeadsPedia and LeadProsper. | LeadByte onlyScale, or an add-on. |
| TrustedForm and Jornaya certificates | YesA certificate on every lead. | YesJornaya on every plan, TrustedForm on Scale. |
| Ringba and Retreaver | YesTheir numbers on your page, click IDs kept. | No |
| Tracker postbacks: ClickFlare and others | YesAdd to Tracker for ClickFlare, click IDs through every link. | One trackerNot ClickFlare. Scale, or an add-on. |
| What happens past the quota | NothingLeads are never capped. | Held or billedHeld until you upgrade, or billed per lead. |
| Running it | ||
| Lead routing workflows, built in | Built inFilter, branch and route each lead (beta). | NoResponse handlers, no workflow builder. |
| MCP server for Claude and ChatGPT | From $119/moGrow and up, with the REST API. | YesEvery plan. |
| Moving your pages over | Done for you, freeWe move your pages and test them. | Enterprise onlyImport services, price not published. |
At your traffic
What LanderLab and Heyflow cost at your traffic.
Drag to the visits and leads you run a month. Both bills come from each vendor's listed prices, worked out the way the pricing page's calculator does.
Heyflow bills by responses: 50, 250 or 1,000 a month by plan, then $0.24 a lead billed monthly or $0.20 yearly; past 5,000 it quotes Enterprise. Heyflow's listed plans from heyflow.com, read September 30 and October 5, 2026. LanderLab's from its pricing page. A + means the vendor quotes past its biggest listed plan, so the price is at least that.
LanderLab
Launch
$69/mo
$828 a year
Heyflow
Starter + overage
$239/mo
$2,868 a year
LanderLab costs $2,040 less a year at this traffic, with every lead included.
Start for freeWhy teams switch
6 reasons buyers move from Heyflow to LanderLab.
The differences that show up once real budget is on the line.
Make the switch- 01
Stop paying per lead
Heyflow's plans include 50, 250 or 1,000 responses a month, then charge $0.20 to $0.24 for each lead. Past the quota its help center says new leads are stored but not sent to your CRM until you upgrade. LanderLab never caps or bills leads.
The differenceYour best week costs the same as your worst.
- 02
No cap on live funnels
Heyflow's plans run 5, 10 or 20 funnels at once, with more sold in packs of 10 at $120 a month billed yearly. LanderLab's quiz funnels are unlimited on every paid plan.
The differenceLaunch a funnel per angle, geo and offer without counting.
- 03
A/B testing and code below $249
Heyflow includes A/B testing and JavaScript on Scale, $249 a month billed yearly, or sells them as add-on bundles. LanderLab's code editor is on every plan and A/B testing starts on Grow at $119.
The differenceTest and add your scripts from the first campaign.
- 04
Every lead buyer, natively
Heyflow connects to LeadByte, on Scale or as an add-on; LeadsPedia, LeadProsper and Phonexa take a webhook. LanderLab posts to all four natively, with ping-post on LeadsPedia and LeadProsper.
The differenceRoute each lead to the buyer who pays most, on any plan.
- 05
Calls and trackers on the same page
Heyflow lists no Ringba or Retreaver integration, and one tracker integration, not ClickFlare. LanderLab puts Ringba and Retreaver numbers on the page, posts back to ClickFlare and keeps the click ID on every link for any other tracker.
The differencePay-per-call and tracker postbacks without custom code.
- 06
Import the live page, not just its style
Heyflow copies a URL's brand style and reads its copy for reference. LanderLab's Page Importer brings in the live page itself, editable block by block, on every paid plan.
The differenceYour proven page runs on LanderLab the same day.
Who it fits
When Heyflow is the right call, and when it isn't.
Heyflow does some things well. Here's who should stay, and who gets more from LanderLab.
Stay on Heyflow if
- Your volume is low: under 50 leads a month, Starter is $49 billed yearly.
- You need EU hosting and SOC 2 Type II from your funnel builder.
- You run recruiting or app-install funnels, with Heyflow's HR integrations.
Move to LanderLab if
- Your lead volume swings, and a better week shouldn't cost more.
- You run more than a handful of live funnels at once.
- You want landing pages and quizzes side by side, with A/B testing below $249.
- You sell to LeadsPedia, LeadProsper or Phonexa, or run calls through Ringba.
The switch
We move your Heyflow pages while your ads keep running.
Send01 us the pages, we import02 and wire them, and you check03 each one before you switch.
- 01
Send us the pages
The Heyflow URLs you run traffic to and the tracker you use. That's all we need to start.
- 02
We import and wire them
Each page comes into your account with its pixels, scripts, forms and URL parameters in place, on your own domain.
- 03
You check, then switch
Compare each page with the original and watch a test lead land in your tracker. Then move the traffic, one campaign at a time.
Paste the Heyflow page you run today.
The import is on us. Or paste it into the Page Importer yourself, on any paid plan.
Who switches
Who moves from Heyflow to LanderLab.
“We use landerlab daily to create landers for our campaigns. We are extremely happy with it since the tool is made for affiliates. It has a lot of high converting templates and the editor is very easy to use.”
Switching from Heyflow
Does Heyflow charge per lead?
Yes. Heyflow's lead-gen plans include 50, 250 or 1,000 responses a month, and each response over the quota costs $0.24 billed monthly or $0.20 billed yearly (€0.20 or €0.18 in euros). LanderLab includes unlimited leads on every plan, so a campaign that converts better never costs more.
What happens when you pass Heyflow's response limit?
Heyflow's help center says new responses are stored but not shown or forwarded to your CRM or integrations until you upgrade, then released in order. Its terms add that accounts on consumption-based pricing keep getting leads and are billed for them, and that Heyflow may temporarily unpublish funnels more than 5% over quota.
How many funnels can I run on Heyflow?
5 live funnels on Starter, 10 on Growth and 20 on Scale; more are sold in packs of 10 for $120 a month billed yearly ($156 monthly). LanderLab's quiz funnels are unlimited on every paid plan.
Where do A/B testing and custom code start on Heyflow?
Native A/B testing is in the Insights bundle and JavaScript and HTML in the Coding bundle, both included in Scale ($249 a month billed yearly, $299 monthly) or sold as add-ons; custom CSS comes with Growth. LanderLab's code editor is on every plan, the Free one included, and A/B testing starts on Grow at $119 billed yearly.
Is LanderLab cheaper than Heyflow?
Once leads add up, yes. At 1,000 leads a month Heyflow's Scale is $249 billed yearly; LanderLab's Launch is $69 for up to 100,000 visits, however many leads they bring. At under 50 leads a month, Heyflow's Starter at $49 costs less.
Does Heyflow integrate with lead distribution platforms?
With LeadByte, in its Advanced Integrations bundle (Scale or an add-on). LeadsPedia, LeadProsper and Phonexa need a webhook or Zapier. LanderLab connects to all four natively, with ping-post on LeadsPedia and LeadProsper.
Can I move my Heyflow funnels to LanderLab?
Yes. Paste a live Heyflow funnel's URL into the Page Importer on any paid plan, or request a switch and the team moves your funnels and landing pages for free, conditional logic included.
Compare
LanderLab against other builders.
Ready to leave Heyflow?Your pages come with you.
Start on the Free plan with no card, or send us the pages you run on Heyflow and we'll move them, tracking and all.