Webflow is for your website. LanderLab is for your landing pages.
Webflow gives a brand site design control and a CMS, priced per site by bandwidth. Landing pages for paid traffic need other things: 100,000 visits across every page on one $69 plan, quiz funnels, A/B testing without a $299 add-on, and leads posted to your buyers.
Free forever plan. No card required.
LanderLab
Launch, billed yearly
$69/mo
- Traffic a month
- 100,000 visits
- A/B testing
- Grow, $119/mo
- Quizzes
- Built in
- Sites on the plan
- 5 domains
Webflow
Basic site, billed yearly
$15/mo
- Traffic a month
- 10 GB bandwidth
- A/B testing
- Add-on, from $299/mo
- Quizzes
- Third-party apps
- Sites on the plan
- One site
Webflow's plans from its own site, read October 5, 2026. Prices a month, before tax.
3,500+
Marketers
Affiliates, media buyers, agencies and lead gen teams.
1M+
Landing pages built
2M+
Leads collected monthly
750M+
Visits served monthly
Row by row
LanderLab vs Webflow, feature by feature.
Webflow's side is from its own pricing page and help center, read October 5, 2026. Where it changes by plan, the small print says which.
| Everything in the plan, side by side. | LanderLabFrom $69/mo | WebflowFrom $15/mo |
|---|---|---|
| Price and limits | ||
| Cheapest paid planA month, before tax, billed yearly where the plan offers it. | $69/moLaunch, billed yearly. $89 monthly. | $15/moBasic, per site, billed yearly. $25 monthly. |
| What that plan includesIn the vendor's own meter: visits, visitors, bandwidth, responses or leads. | 100,000 visitsThen $1.00 per 1,000. Grow has 500,000. | 10 GB bandwidthWebflow says 1,000 to 5,000 page views. |
| Leads | UnlimitedNever billed per lead, on any plan. | UnlimitedForm submissions on paid site plans. |
| Free plan | Free forever2,500 visits, 5 pages, no card. | 2 pagesOn webflow.io, 50 form submissions in all. |
| Many landing pages on one plan | Yes50 pages and 5 domains on Launch. | NoEach site needs its own site plan. |
| Past the limit | $1.00 per 1,000Visits, billed at the plan's rate. | Auto-upgradeAfter two months over; bots and 404s count. |
| Building | ||
| Quiz funnels with branching logic | UnlimitedEvery paid plan, with branching and formulas. | NoNo multi-step or conditional logic built in. |
| Long-form pages: advertorials, listicles, pre-landers | YesAdvertorial and listicle templates. | YesFull design control; a CMS on Premium. |
| AI builds the page from a prompt | Pages and quizzesPlus copy, images and translation. | YesAn AI site builder, for new sites. |
| Import a live page from its URL | Any live URLEvery paid plan, edited like your own. | NoA third-party Marketplace app. |
| Custom code on the page | Every planThe Free plan included. | From $15/moBasic and Premium site plans. |
| A/B testing | From $119/moGrow, with 500,000 visits. | From $314/moThe $299 Optimize add-on on a site plan. |
| A CMS for blogs and collections | No | From $25/moPremium site plans. |
| Dynamic text replacement | Every plan | NoOptimize targets by UTM; parameters on Enterprise. |
| Leads and tracking | ||
| Meta Conversions API, server-side | YesMeta's, built in. TikTok and Snapchat as pixels. | NoThrough a third-party app or middleware. |
| Lead distribution: LeadsPedia, LeadProsper, Phonexa, LeadByte | All four, built inPing-post on LeadsPedia and LeadProsper. | NoZapier, Make or the API. |
| TrustedForm and Jornaya certificates | YesA certificate on every lead. | No |
| Ringba and Retreaver | YesTheir numbers on your page, click IDs kept. | No |
| Tracker postbacks: ClickFlare and others | YesAdd to Tracker for ClickFlare, click IDs through every link. | No |
| Running it | ||
| Lead routing workflows, built in | Built inFilter, branch and route each lead (beta). | NoWebflow Logic was retired in June 2025. |
| MCP server for Claude and ChatGPT | From $119/moGrow and up, with the REST API. | YesFor Claude, Cursor and other clients. |
| Moving your pages over | Done for you, freeWe move your pages and test them. | No |
At your traffic
What LanderLab and Webflow cost at your traffic.
Drag to the visits you run a month. Both bills come from each vendor's listed prices, worked out the way the pricing page's calculator does.
Webflow meters bandwidth per site with no overage rate. Visits are counted at 2 MB each, the most generous reading of Webflow's own estimate. Webflow's listed plans from webflow.com, read September 30 and October 5, 2026. LanderLab's from its pricing page. A + means the vendor quotes past its biggest listed plan, so the price is at least that.
LanderLab
Launch
$69/mo
$828 a year
Webflow
Premium, 100 GB
$45/mo
$540 a year
Webflow costs $288 less a year at this traffic. Launch also builds landing pages and quiz funnels, and sends every lead on to your buyers and CRM.
Start for freeWhy teams switch
5 reasons buyers move from Webflow to LanderLab.
The differences that show up once real budget is on the line.
Make the switch- 01
Priced by visits, across every landing page
Webflow prices each site by bandwidth: Basic's 10 GB usually covers 1,000 to 5,000 page views by Webflow's own estimate, bots and 404s count, and two months over upgrades the plan. LanderLab's Launch includes 100,000 visits across 50 published pages and 5 domains.
The differenceA new offer on a new domain doesn't need a new plan.
- 02
A/B testing without the add-on
Webflow tests pages only with Optimize, from $299 a month billed yearly on top of a site plan. LanderLab's A/B testing starts on Grow at $119, with 500,000 visits.
The differenceTest every campaign, not just the one that can carry $314 a month.
- 03
Quizzes and multi-step forms, built in
Webflow's own integrations page says multi-step flows and conditional logic are not in the box; you add a third-party form app. LanderLab builds quiz funnels with branching, validation and formulas on every paid plan.
The differenceQualify the click on the page, without another subscription.
- 04
Server-side tracking without middleware
Webflow sends Meta's Conversions API and TikTok events only through third-party apps. LanderLab's Meta CAPI is built in, the TikTok and Snapchat pixels go in from their Pixel IDs, and conversions post back to ClickFlare or any other tracker.
The differenceMeta and your tracker get each conversion without middleware.
- 05
Leads posted to buyers, with consent
Webflow retired Logic in June 2025, so form data leaves through Zapier, Make or the API. LanderLab posts each lead to LeadsPedia, LeadProsper, Phonexa or LeadByte, with TrustedForm and Jornaya.
The differenceThe lead reaches your buyer or CRM the second it submits.
Who it fits
When Webflow is the right call, and when it isn't.
Webflow does some things well. Here's who should stay, and who gets more from LanderLab.
Stay on Webflow if
- You're building your brand's main website, blog or content hub.
- You want full design control and a CMS with collections.
- You need enterprise governance such as SSO and a Team plan.
Move to LanderLab if
- You launch many landing pages across offers and domains, and want one plan for all of them.
- You A/B test every campaign.
- You qualify with quizzes and route leads to buyers or a CRM.
- You need Meta CAPI and tracker postbacks without middleware.
The switch
We move your Webflow pages while your ads keep running.
Send01 us the pages, we import02 and wire them, and you check03 each one before you switch.
- 01
Send us the pages
The Webflow URLs you run traffic to and the tracker you use. That's all we need to start.
- 02
We import and wire them
Each page comes into your account with its pixels, scripts, forms and URL parameters in place, on your own domain.
- 03
You check, then switch
Compare each page with the original and watch a test lead land in your tracker. Then move the traffic, one campaign at a time.
Paste the Webflow page you run today.
The import is on us. Or paste it into the Page Importer yourself, on any paid plan.
Who switches
Who moves from Webflow to LanderLab.
“LanderLab has become an essential part of my daily workflow. It allows me to launch campaigns faster, test more variations, and focus on optimization rather than technical work.”
Switching from Webflow
Can I build landing pages in Webflow?
Yes, with full design control. Webflow is a website builder, priced per site by bandwidth, so each landing page on its own site or domain needs its own site plan. LanderLab is built for campaign pages: one plan covers 50 published pages and 5 domains on Launch.
How does Webflow price traffic?
By bandwidth per site. Webflow estimates Basic's 10 GB covers 1,000 to 5,000 page views a month and Premium's 50 GB 5,000 to 25,000; bots and 404s count, and two months over the limit upgrade the plan automatically. LanderLab counts visits: 100,000 a month on Launch, then $1.00 per 1,000.
Does Webflow have A/B testing?
Only with the Webflow Optimize add-on, from $299 a month billed yearly ($379 monthly) for 25,000 page views, on a Basic or Premium site plan. LanderLab's A/B testing is part of Grow, $119 a month billed yearly.
Can Webflow build quizzes or multi-step forms?
Not natively; Webflow's own page says multi-step flows and conditional logic aren't in the box, so you add a third-party form app. LanderLab builds quiz funnels with conditional navigation on every paid plan.
Does Webflow support the Meta Conversions API?
Not natively: Webflow takes a Meta pixel ID, and server-side events need a third-party app or middleware. TikTok has no built-in support. LanderLab's Meta CAPI is built in, and it adds the TikTok and Snapchat pixels from their Pixel IDs.
Does Webflow have a free plan?
Yes, Starter, on a webflow.io address: 2 pages, 1 GB of bandwidth and 50 form submissions for the life of the site, with no custom domain or custom code. LanderLab's Free plan has 2,500 visits a month, 5 published pages, a custom domain and unlimited leads.
Can I move my Webflow landing pages to LanderLab?
Yes. Paste a live Webflow page's URL into the Page Importer on any paid plan, or send us your pages and the team moves them for free. Keep your brand site on Webflow and run your landing pages on a subdomain with LanderLab.
Compare
LanderLab against other builders.
Ready to leave Webflow?Your pages come with you.
Start on the Free plan with no card, or send us the pages you run on Webflow and we'll move them, tracking and all.