MailerLite on your landing pages
MailerLite is the pick for teams that want automations without an enterprise bill: lead gen shops sending a quote recap, affiliates building a list behind an offer, small brands with a welcome series. It's lean, and it works best when the subscribers arrive sorted.
LanderLab sorts them for you. Each submit on a landing page or quiz funnel is added to MailerLite as a subscriber, in the groups you choose for that page, with answers and tracking values in fields. You connect MailerLite once and the account is saved for every page after that.
Leads into your MailerLite groups
On each page you pick one or more MailerLite groups, and each submit is added as a subscriber to those groups in real time. Email is the one field MailerLite requires. LanderLab's own fields, like the page URL and the variant ID, can go to custom fields too.
A MailerLite group for each campaign
Give each landing page its own group and your subscribers stay sorted by the offer, campaign or traffic source that brought them in. You can email the leads from one campaign without mailing everyone else.
Affiliates get a second payoff. The list behind a finance or sweepstakes offer can be mailed again for the next offer, while Pass Through URL Params keeps the click ID on the first offer link so the original conversion still tracks.
Start the matching MailerLite automation
In MailerLite, an automation can start when a subscriber joins a group. Point one at each page's group and a lead from your solar quote page gets the solar emails, and the first one can go out right after the submit, not after someone exports a CSV.
Conditional sends through a workflow
MailerLite is also an action in LanderLab Workflows (beta). A Filter in front keeps out leads you can't use, a Switch sends each geo or product to its own group, and a Delay holds a lead back before a second step. The Runs view shows each lead's path, so you can see why someone did or didn't reach a group.
