Discord integration

Your buying crew already lives in Discord. Drop every lead into a channel as an embed, with the answers, the campaign and the variant on it, without a bot to host or a Zap to pay for.

  • Webhook
  • Landing pages, Quiz funnels, Workflows (beta, by HTTP Request)

Why connect it

Why Discord and LanderLab

  • Leads in the server your crew already runs

    The team sees each lead in the channel where they already talk about the offer. No second dashboard to watch, no lead sitting in an inbox.

  • Embeds that read at a glance

    Each lead is an embed: the name and offer as the title, a field per answer, the variant and time in the footer.

  • No bot to host or babysit

    Webhooks post without a bot account, so there's no process to keep alive, no hosting bill and no bot permissions to manage.

  • A channel per offer, a feed per test

    Each webhook posts to one channel. Give every offer its own, plus a split-test channel where each variant's leads show up side by side.

  • Safe from @everyone in a form field

    Discord can switch off mentions for the message, so text a lead types never pings your whole server.

Discord on your landing pages

Affiliate teams and buying crews often coordinate in Discord: a channel per offer, a voice room for the shift, the network rep in DMs. Putting leads there means the people who act on them see each one as it arrives, in the server they already have open.

Discord webhooks post into a channel without a bot account, and LanderLab's Webhook integration sends each lead to one as a formatted embed. Nothing runs on your side, there's nothing to keep online, and no automation plan sits between the page and the channel.

Lead alerts as Discord embeds your team can read at a glance

A Discord webhook takes a short line of text and up to 10 embeds, and one is enough for a lead: the name and offer as the title, the campaign and click ID in the description, a field for each answer set inline so three sit side by side on desktop, and the variant and submit time in the footer. Every lead looks the same, so the eye goes straight to the answer that matters.

Discord's limits are generous for a lead, 25 fields per embed and 1,024 characters per field, so even a long quiz fits without trimming the answers your closers use.

A Discord channel per offer, a webhook per channel

Each webhook posts to the channel you picked when you created it, and LanderLab's webhook is set per page. Make #mva-leads, #roofing-leads and #split-tests, and each page sends to the channel that belongs to it. The closers on one offer don't scroll past another offer's leads.

The posts can carry a name like Lead feed instead of the webhook's default, so alerts are easy to tell apart from the team's own messages.

A live split-test feed for media buyers

Send every variant of a page to one channel with the variant in the footer and the test plays out in front of you. You'll see a variant that brings junk leads, wrong state, no phone, before the conversion numbers say anything, and you can judge the test on the leads you'd actually sell rather than on raw form fills.

Keep lead data from pinging the whole server

Whatever a visitor types ends up in your message. Discord's own docs advise sanitizing user input and controlling mentions, and an alert built with mentions switched off means a lead who types @everyone in a comment box won't notify your whole server at 3 a.m.

Use cases

Ways to use Discord on paid traffic

  • 01

    An affiliate team's lead feed by offer

    A crew running legal and home services offers on native traffic keeps one channel per offer. Each page posts its leads there, and whoever is on shift calls the hot ones and drops a reaction so nobody doubles up.

  • 02

    A split-test channel

    Every variant of a page posts to #split-tests with the variant in the footer. The buyers watch the leads sort themselves by variant during the day, long before the test has enough data to call.

  • 03

    A solo buyer's phone alerts

    One server, one channel, notifications on for it in the Discord app. Every lead from every page pings your phone with the campaign that produced it.

FAQ

Discord integration FAQ

Anything not here, ask us.

Discord and LanderLab

Is Discord a good place for lead alerts?

If your crew already coordinates in Discord, yes. Leads land in the channel where the offer is discussed, and nobody has to watch another tool.

Does LanderLab integrate with Discord?

Yes, through the page's Webhook integration: it posts each lead to a Discord channel webhook as an embed.

Do I need a Discord bot or Zapier?

No. Discord webhooks post without a bot, and LanderLab calls the webhook directly, so there's nothing to host and no automation plan to pay for.

Can I send quiz answers and the click ID to Discord?

Yes. Quiz answers, hidden fields such as utm_campaign or a tracker's click ID, and LanderLab's own fields like the A/B variant can all go in the embed.

Can different pages post to different Discord channels?

Yes. Each Discord webhook posts to one channel, and the webhook is set per page, so each page can alert its own channel.

Other integrations

Plug in the rest of your stack.

Connect Discord and launch your next page.

Build the page, switch Discord on and send your ads to it. Free to start, no card.

From one prompt to qualified leads

Watch one prompt become a live solar quote funnel, every lead routed to your buyer, and the leaks flagged before they eat your budget.

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