Keitaro on your landing pages
Keitaro routes each click through a campaign and its flows, then sends it to a landing page. When that landing page is a LanderLab page, the subid comes along on the URL, and the page hands it back when the visitor converts: a hidden field saves the subid, and on submit the page's Webhook integration sends it to the postback URL of the Keitaro on your server, attached to the right campaign and flow.
Keitaro reads statuses as money. A lead is revenue on hold, a sale is confirmed, rejected is canceled. Posting leads from the page fills the hold column the moment the form is sent, and the buyer's or the network's postback moves each one along later. You stop guessing which flows produce leads that get paid.
Keitaro postbacks with the subid
Keitaro sends the visitor to your LanderLab page with its click ID, the subid, on the URL. Pass Through URL Params keeps the subid on every link, and when the form is sent, the conversion is posted back to the Keitaro on your server with that subid, so it lands on the right campaign and flow.
Split test pages inside a Keitaro flow
A Keitaro flow can hold several landing pages and split traffic between them by percentage. Put two LanderLab pages in one flow, add country or device filters to send each audience to its own flow, and the leads posted back show which page converts for each audience.
Move the traffic share to the winner in the flow, with nothing to change on the pages. Keitaro's weight-based rotation between flows works the same way one level up, so you can test a whole approach (a quiz against a long-form page) as well as two headlines.
Lead, sale and rejected, in Keitaro's terms
Keitaro has its conversion statuses built in: lead for revenue on hold, sale for confirmed, rejected for canceled, plus registration, deposit and trash. The form fill from your LanderLab page arrives as a lead. When the network or buyer reports back, the same subid moves to sale or rejected, and Keitaro's revenue columns tell you what each flow really earned.
For lead gen buyers who get paid per accepted lead, that's the report that matters: a flow with a great conversion rate and a high rejection rate is a flow to fix, and Keitaro shows it without a spreadsheet.
Click data that stays useful after the click
Keitaro can update a click's sub ID fields from a postback, which lets a lead's context become a report column: the state, the debt band, the coverage type. LanderLab keeps every answer on the lead in its Leads tab too, filterable by date and variant, so a question about lead quality can be answered from either side.