ThriveTracker on your landing pages
ThriveTracker gives a campaign rotations of landing pages and offers, branches that run separate split tests side by side, and reports that drill from campaign to landing page to offer. All of it is about which path earns, and on a lead gen campaign the earning starts at the form. When that form is on a LanderLab page, a hidden field keeps the subid the visit arrived with, and the page's Webhook integration sends each submit to ThriveTracker's postback URL with it.
It's a steady pairing for affiliates who've used ThriveTracker for years and want to keep their reporting while building pages and quizzes in LanderLab. Your rotations keep working; they just have leads to work with.
ThriveTracker conversions from the form
ThriveTracker sends the visitor to your LanderLab page with its subid on the URL. When the form is sent, LanderLab posts the conversion back to your ThriveTracker domain with that subid, server to server, and the lead joins the click on the campaign, landing page and offer that produced it. A browser closing early or blocking a pixel doesn't change the count.
Several split tests in one funnel
ThriveTracker's branches let one campaign run different tests for different traffic: a headline test for mobile, a quiz against a form for desktop. Each branch holds its own rotation of LanderLab pages, and the leads posted back settle each test on its own terms. Weights move in ThriveTracker; the pages don't need to change.
Its AI auto-optimization can move the weights for you, once there are enough leads in each arm to be worth trusting.
Lead details next to the click
ThriveTracker's postback carries five extra variables beyond the subid and payout. Put the lead's state, coverage type or debt band in them, and ThriveTracker's drill-down reports can break conversions down by what the lead said, not only by where the click came from. The full lead stays in LanderLab's Leads tab, exportable as CSV on Grow and up.
Revenue that grows with the lead
Lead gen revenue doesn't always arrive at once. ThriveTracker adds revenue to the same subid when a later postback carries a new transaction ID, so a lead sold a second time, or upgraded after a call, shows its full value on the campaign that bought it. Your ROI per landing page reflects what the leads were worth, not just their first payout.
