Databowl on your landing pages
Databowl sits between the form and the buyer and asks what the buyer would: is this email real, does this phone connect, have we seen this person before. LanderLab builds the forms and quiz funnels that produce the leads. The page's webhook posts each submit to Databowl's lead API as it happens, into the campaign you name, and only the leads that pass go on.
It's for UK and European lead generators and the buyers who take their leads: home improvement, energy, finance, insurance. Suppliers get their leads checked before a buyer judges them. Buyers who ask every supplier to send through Databowl get your landing pages on the same terms as everyone else.
Every lead checked before it's sold
A lead from paid traffic can look complete and still be useless: a typo in the email, a number that doesn't connect, the same person filling the form twice. Databowl checks each one as it arrives, with email validation, an HLR lookup on the phone, address checks and duplicate detection, and passes on only what holds up.
For a supplier, that means the leads a buyer receives are the ones that survive the checks the buyer would run anyway. For a buyer, it means every supplier's leads, yours included, meet the same bar before anyone pays for them.
A clear answer on every submission
Databowl answers each lead with a result of created or error. Created means the lead passed the first checks and went on for processing, not yet that it was accepted. Error comes with a reason: DUPLICATE_LEAD, MISSING_FIELD, DAILY_CAP_REACHED, SUPPLIER_PAUSED and others.
Some of those are worth knowing about early. A daily cap reached at 10am tells you to slow the campaign before the rest of the day's spend buys leads with nowhere to go.
Judge landing pages on leads that pass
A variant that wins on form fills can lose on valid leads: a shorter form may let more junk through. With LanderLab's variant ID and your campaign sent alongside each lead, Databowl's pass rate becomes the number you test on, and the page that wins is the one producing leads buyers keep.
Every lead kept on your side too
LanderLab stores each lead in its Leads tab, filterable by date and variant, whatever Databowl decides about it. For teams that don't want leads stored outside their own systems, Lead Compliance Delivery sends them straight to the webhook without storing them in LanderLab, with the trade-off that a failed delivery can't be recovered.
